customer acquisition cost

Investors scrutinise the ratio of customer acquisition cost to lifetime value when assessing startup viability.投资者在评估初创公司的生存能力时，会仔细审视获客成本与生命周期价值的比例。

Social media advertising can reduce customer acquisition cost compared to traditional marketing channels.与传统营销渠道相比，社交媒体广告可以降低获客成本。