Claude.

98.75% of all humans have never tried Claude.Not even once.This free guide solves this gap. Claude For Dummies. Skip this if you know Claude and have tried it.For the “pros”, I added a very last section “How pros use Claude” at the end.You never tried Claude because you either:Don’t really use AI.Or you just use ChatGPT.Or worst (!!!), you only use the FREE ChatGPT.This guide is the easiest way to get started with Claude.I will assume you don’t know how to use AI. And by the end of this (very long) guide, you will know more than 98.75% of the world.Sounds like a good deal? Cool.Two things before we start:Save this guide. Block 10 min this week & try Claude for the first time.Send it to anyone who has never tried Claude (& still thinks it’s a guy’s name).SharePS: This newsletter grows from your shares. And I keep hitting 1,000+ shares! It’s my weekly north star. Sharing is free & helps me stay laser focused on mastering AI.Claude is an AI you talk to. You type something, it types back. It can write, think, summarize, analyze documents, work with your files, and help you make decisions.You type something you need. You select the model at the bottom right. They just announced the new Claude Opus 4.7 by the way.It created an entire Excel, with 12 (!!!) tabs, real formulas, everything. And you can preview the Excel right inside your Claude chat. So good.It’s made by a company called Anthropic.If you’ve used ChatGPT before, Claude is the same kind of thing. If you’ve never used any AI, Claude is a great place to start.You don’t need to understand the engineering. But 3 concepts will save you from the most common beginner frustrations.1 - Auto-complete at scale. Claude predicts the next word, billions of times per response. That’s how all AI assistants like this work. It’s pattern-matching at a speed that feels like thinking, but it’s not thinking the way you do. This is why Claude sounds confident even when it’s wrong.Auto-complete is like when Google or your phone predicts the next word. 2 - Sycophancy. Claude is trained to be helpful and agree with you (= sycophancy).Side effect: if you say something false, Claude might nod along instead of correcting you. Don’t trust agreement. You are the one deciding directions.Claude repeating “You’re absolutely right” even became a meme.3 - Tokens. Claude reads and writes in chunks called tokens. A token is roughly a word. Every conversation has a limit on how many tokens fit. This is why long conversations eventually becomes too much: the memory fills up.The simplest way to explain a token is that it’s roughly one word.★ Remember. Claude is an auto-complete machine at superhuman scale. It sounds sure of itself because it’s made to agree with you. It uses tokens to understand you and memorize your conversation (until it can’t anymore).ShareEveryone’s heard of ChatGPT, even people who don’t use it. So let’s take it as the reference point.Claude and ChatGPT are the same species. You talk to both of them the same way. You can ask both of them the same questions. But they have different personalities and strengths (and trainings).Here’s what’s actually different:Writing voice. Claude’s default writing is less AI-flavored than ChatGPT’s. If you’ve ever noticed ChatGPT sounding like a corporate memo nobody asked for, you’ll notice Claude does it better.Long documents. Claude can read a 200-page document in one go without losing track. ChatGPT has been catching up, but Claude still wins here.File work. Claude’s desktop app can see your local folder (from your computer) and work with your files directly. ChatGPT can’t (yet 👀).Multi-step jobs. Claude has a mode called Cowork (we’ll get there in section 8) that runs tasks for minutes to hours. ChatGPT has agents. But they don’t match Cowork’s scope yet, and they are too technical. Cowork is simple.And here’s where ChatGPT still wins:Voice mode. ChatGPT’s voice experience is infinitely better right now. Image generation. Use ChatGPT or Gemini. Claude doesn’t generate images.Search. ChatGPT with search feels faster than Claude with search.Research. The extended-thinking version of ChatGPT is better suited for research. Pros search with ChatGPT + Grok → and give the results to Claude.Multilangual. ChatGPT is better than Claude. But Gemini is probably even better. It depends heavily on the needed language. I assume English here.✓ Tip. You don’t have to pick one. Most people I know use both for different jobs. Claude for writing and long work. ChatGPT for voice, images, and quick search. Grok and ChatGPT for extended research. Gemini for images.Bottom line:1 - Both AIs are average by default. What you feed them matters more than which one you pick. Your taste, your examples, your context. How to use them.2 - Both AIs are infinitely better when you pay for them. And I am (obviously) not paid to say that. Free models are not smart enough & have too many limitations.ShareGo to claude.ai. Sign up with your email. Three plans exist:Free. Works in the browser. Limited messages per day. No Cowork. Good for 2 weeks of testing to decide if Claude is for you.Pro ($20 per month). Best model (called Opus), more usage, Cowork, Claude Code, Projects. Same price as ChatGPT Plus. This is where most people land.Max ($100 or $200 per month). Heavy usage of everything. For people who hit Pro’s ceiling week after week. I pay $100 and use it every day without any problem.Team and Enterprise plans exist too. If your team has over 500+ employees and needs help to set up Claude for the entire org, send me ‘TEAM’ on Linkedin.My rule for picking:Free if you’re still deciding.Pro if you plan to use Claude more than 3 times a week.Max if Pro keeps running out, or you’re running Cowork on long tasks daily.✓ Tip. Pay monthly, not annually. Test for 30 days. If you don’t reach for Claude by week 3, cancel. You’ve lost $20, not $240.That’s what the pricing table looks like. The link: https://claude.com/pricing.ShareThis is where most beginners get lost. “Claude” shows up in several places. 3 of them matter. The rest you can ignore (for now), but subscribe so you don't miss the next guide!You type, you get an answer. Works on the free plan. Best for quick drafts, summaries, thinking out loud. This is the closest experience to ChatGPT. If you’re brand new, start here.It’s the classic chatbot experience. Works also in the browser (like Google Chrome). But the best Claude is on their app, not your browser.Same account as the browser, but installed on your computer. Why it matters: it can see your local files, and you unlock the three modes: Chat, Cowork, and Code.We are still in Chat mode, but this time on the Claude app (desktop). Pro trick: you have the menu selection with the top left button.Claude Cowork is the next level of AI.It’s the best thing to happen to AI since ChatGPT.It does real work for minutes to hours while you do something else. You give it a task, it plans the steps, reads your files, writes outputs, and asks you questions along the way. Paid plans only and desktop only.Top left menu → Choose Cowork → Pick a folder so it delivers anything you want inside (presentations, PDF, docx, excels, websites… sky is the limit!).★ Remember. Browser = ask. Desktop = ask + access to your files. Cowork = ask + access + do the work while you get coffee. Cowork is the real magic.Other surfaces exist too: the mobile app, Claude in Chrome (a browsing agent), Claude in Excel. They are (sometimes) useful once you know the basics. Not where you start.ShareIf you’ve never typed a prompt before, this section is for you. Five rules.a prompt is the text query you send to an AI, like:“what’s the capital of France?”, or any text really.“Write me an email” is vague. Claude will give you something generic.“Write a follow-up email to a client named Sarah who missed our Tuesday call. Tone: friendly but firm. 4 sentences max.” That gets you something you can actually send.The more specific your input, the more specific the ou